GFLR: Greater Fort Lauderdale RealtorsŪ

GFLR Brokers - Empower Your Homebuyers!

This program integrates real-time mortgage payment information with MLS property information.

Today's homebuyers are changing the way they search for a new home:

  • 88% search and view Property Listings online (ie: via Agent MLS, Search Engines,, Broker Websites)
  • 65% then search for Mortgage information on other sites (Google, Yahoo, MortgageTrader, Lending Tree, etc...)
  • For the first time, Agents and Homebuyers will be able to view total monthly housing payments within the GFLR property listings based on live rates, accurate taxes, assessments, and insurance information for each property.
  • The homebuyer can look at a variety of mortgage products and can play "what if" with the numbers to find the mortgage programs and payments that best fit their needs.
  • In 2 market studies, data showed that Agents using RatePlug experienced a shorter timeframe from Listing Date to Contract Date.
  • New, Property Flyer System (PFS) Now when a GFLR Agent lists a property within the MLS system, a detailed open house flyer can be quickly generated and sent to agent via e-mail. See Property Flyer Details

The screenshot below is an example of how RatePlug may display within the local MLS system, Matrix. The layout of the property information and location and type of RatePlug displays and links will vary depending on the MLS System that is used to generate the report. Click through the Mortgage Info link below in order to see a live demo. You can then enter the Estimated Sales Price and Down Payment and hit calculate to see RatePlug in action.

***This is a sample of a RatePlug display. Rate and mortgage information is for illustration purposes only.

GFLR Screen Shot